The good news is that Jason Bay, in his Red Sox debut, played a pivotal role in Boston's extra-innings victory over the Oakland A's. The bad news is that he's barely been on the team for twenty-four hours and the "BAY State" references--permeating the news media and, more tiresomely, handmade signs in and around Fenway Park on Friday night--have already worn out their welcome.
We can't be both a nation and a state, Red Sox fans. Also, Boston's a city. Also (and most importantly), in no conceivable scenario does a proper noun warrant such high levels of excitement.
Let's all make an effort to be more imaginative from here on out. We owe that much to Jay-Bay™. (See? It's that easy.)