That I'm over a week late to the party only makes me that much more infuriated to have learned that Nike, in an effort to promote their Back to the Future Part II-inspired Hyperdunk sneakers at the UNDFTD shop in Santa Monica back on July 3, inexplicably enlisted the help of Kobe Bryant. As a fan of both the Boston Celtics and--arguably, to a psychotic degree--of Back to the Future, this compound offense in and of itself would be enough to make me hesitate to spend up to $1000 for the footwear in question...but add to it the fact that the overrated face of the NBA's first-place loser got to ride to the event in a DeLorean--and was an hour late (it's a TIME MACHINE, for Einstein's sake)!--I've got half a mind to buy no more than one pair.
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